Villas rent Cyprus
Villasrentcyprus.co.uk (VRC) is an online accommodation service provider for booking luxurious rental villas and apartments in Cyprus and providing great hospitality to the tourists visiting the outlandish island of Cyprus including Peyia, Coral Bay, Pissouri Bay, Kato Paphos and other major covering cyprus locations. The website was developed to majorly serve the UK based audiences by catering seamless accommodation solutions through the varied presented categories like Long-Term Rental Holidays, Holiday Villas, Special Offers etc.
Challenge:
When the client (villasrentcyprus.co.uk) contacted us, they very concerned for their ranking especially for the Home Page, which was ranking nowhere on the search engine result. However, some of the inner pages were ranking but that was again invisible from business point of view. For us (Better Graph), it was the big challenge to show, invisible as visible with effective and productive outcome i.e. Google ranking on Page 1 and attain high traffic that boosts call to actions and generate increased leads and conversion.
The major challenges:
- Ranking invisible pages on top search results
- Increased quality traffic
- Productive outcome in the terms of increase lead and sales
Our life-saving solution to the business problem
The Better Graph experts commenced the project with website consultation & in-depth website analysis, where they discovered some of the very major troubling issues like lacking of rich content/ keyword phrases, poor keyword density, URL structuring issues, improper meta tags etc. Our web-marketing professionals provided comprehensive themed optimization for VRC, where our in-house developers optimized the source code and endeavored brilliantly to add search engine friendly structural elements that are responsible increasing the website’s link popularity.
Strategies implemented
In order to reach effectively to the site’s audience, our experts consulted the developers to add informative category (Holiday Apartments) and sub-categories (Apartments in Coral Bay, Apartments in Kato Paphos and Apartments in Protaras) to the website, which helped a lot in grabbing the visitors’ attention.
Further many other SEO and web marketing strategies were implemented including On-page optimization process (rewriting meta-tags, HTML code optimization, search engine optimization strategies, content optimization, site map creation etc.), Off-page optimization process (local business listing, content marketing, yahoo answer, classifieds etc.).
Additionally, our SEO copywriters studied the project deeply and added the rich informative content (comprising of potential keyword phrases) to the website to made it interactive and engaging for the online visitors.
Results Time
Within the four months of the web-marketing campaign, the results were truly visible and measurable for the site. The client was quite surprised with the productive outcome as it was beyond the expectations in performance as well as time.
